We make shopping smoooth. With Klarna consumers can buy now and pay later, so they can get what they love today. Klarna’s offering to consumers and retailers include payments, social shopping, and personal finances. Over 200,000 merchants, including H&M, Adidas, IKEA, Expedia Group, Samsung, ASOS, Peloton, Abercrombie & Fitch, Nike and AliExpress have enabled Klarna’s innovative shopping experience online and in-store. Klarna is the most highly valued fintech in Europe with a valuation of $10.65bn and one of the largest private fintechs globally. Klarna was founded in 2005, has over 3,500 employees and is active across 3 continents.
Customer experience: how to make returns a unique differentiator
30/04/2019
Customer experience is an industry term that’s been floating around for years. So how come some retailers still aren’t implementing it into every customer touchpoint?...
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Luxury retail brands: Elevate your online experience and win loyal customers
19/07/2018
Advances in technology have resulted in the retail industry evolving at a breakneck pace. However, while the digital transformation has made itself at home with high street brands, it’s taken a little longer to reach the area of luxury shopping. Brands will need to make some substantial changes if they want to stay relevant to shoppers that are increasingly online-first....
How to boost ecommerce sales without discounting (and why you should)
14/05/2018
In the growing discount culture, a lot of online retailers feel the pressure to slash prices to attract and convert shoppers. But that’s not the best strategy for shoppers or for retailers. This article explains how to boost ecommerce sales without discounting, and the long-term benefits of that approach....
Gimmick or Innovation? eCommerce UX in 2018
19/03/2018
Competition in the retail sector is fiercer than ever. Technology has fundamentally changed the way retailers interact with shoppers, and consumers now rightfully expect to shop how and when is most convenient to them. This article looks at the key attributes retail leaders embody, and investigate how technology helps them stay ahead of the competition....
4 tips to attract last-minute online retail Christmas shoppers
29/11/2017
Learn about the findings from research interviews with UK customers, and get tips on how to serve last minute Christmas shoppers....
Why empathy is key to online retail for millennials
18/08/2017
When approaching the millennial generation of online shoppers, retailers need to develop emotional intelligence, and alter their customer journey to nudge shoppers towards a smoother and less turbulent online experience....
How To Decrease Basket Abandonment By Optimising The User Experience
14/02/2017
The gradual shift away from bricks and mortar shops to the internet is a lucrative opportunity for many retailers. But it’s not without its challenges. Customer expectations are higher than ever before — their demands are greater, and their tolerance is lower. To help you navigate this new landscape, this article will have a look at how you can optimise the online retail user experience (UX) to decrease basket abandonment....
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